Success in the digital transformation era starts with providing the best customer experience. CIOs should use AI to redefine how businesses interact with customers. Business entities are focused on improving customer experience as that becomes one of the key differentiators for businesses moving forward. What’s critical for CIOs to understand, though, is that the focus shouldn’t be on slightly improving customer service; it should be on completely rethinking it, and that requires the use of artificial intelligence (AI). Customer service needs a rethink in the digital era Customer service today is largely reactive. An individual calls into a business’s contact center and needs to provideRead More →